Growth Marketing
- Location
- United Kingdom
- Working arrangement
- On-site
- Employment
- Full-time
Turn AI-powered content, paid social and search visibility into qualified merchant leads and payment-partner opportunities for Zeal.
About the role
Own growth marketing at Zeal from the UK. Zeal brings loyalty and customer engagement to payment terminals and powers branded mobile apps for merchants. Your job is to make the right merchants and payment partners discover us, understand our value and start a qualified commercial conversation.
What you’ll do
- Build an AI-assisted content operation: use LLMs and creative tools to research audiences, develop ideas, write and adapt copy, create visual and video assets, manage the publishing calendar and improve performance across social platforms. Stay hands-on with the work and accountable for brand quality, accuracy and results.
- Run two connected acquisition motions. Reach merchants through Instagram, Meta and other relevant social channels, then convert interest through focused landing pages and a clear sales handover. Reach payment providers and potential partners through LinkedIn content, LinkedIn Ads and useful search-led content.
- Own SEO, answer engine optimisation (AEO) and generative engine optimisation (GEO): build discoverable, authoritative content that answers real customer questions. Measure qualified organic traffic and leads, monitor relevant AI-search visibility, and test what works without promising rankings or AI citations.
- Work closely with the founders and commercial team. Connect creative work and campaign spend to qualified enquiries, booked meetings, pipeline and revenue. Build a repeatable system for testing, learning and scaling, rather than reporting reach and follower counts alone.
What you’ll bring
- Proven hands-on experience managing digital marketing and social channels, with a portfolio of campaigns, assets and measurable commercial results.
- Expert practical use of AI tools and LLMs for research, content, creative production and workflow automation, with clear fact-checking and brand-quality controls.
- Experience launching and optimising LinkedIn Ads, including audience selection, conversion tracking, creative testing and lead quality.
- Experience generating inbound merchant or business leads through Instagram, Meta and social content, and improving the landing-page-to-sales funnel.
- Strong SEO fundamentals and a practical approach to AEO and GEO: search intent, technical and on-page basics, useful content, distribution, citations and measurement.
- Ability to create or direct social graphics, short-form video, carousels, ad creative and landing pages; adapt assets for each platform.
- Comfort with analytics, attribution limitations, CRM handover, budgets, experiments and cost per qualified opportunity.
- Strong English writing and clear collaboration with sales, design and leadership.
- Based in the United Kingdom.
- International-school education in Egypt is required; International Baccalaureate is preferred. University study in Egypt or abroad is welcome.
Nice to have
- experience in fintech, SaaS, technology startups, merchant acquisition or B2B partner marketing.
- Arabic content and audience experience for Egyptian merchant campaigns.
Your work.
Out in the real world.
We’re turning everyday payments into lasting connections between merchants, brands and the people who love them.
A reason to return.
feel personal.
Benefits at Zeal.
- Equity
- Healthcare
- Specialty coffee
- Yoga classes
- Free gym
Bring your ideas.
Bring yourself.
Curious minds. Honest conversations. People who care about what they build—and who they build it with.
How we’ll get to know you.
Five clear steps, with a person reviewing your progress at every stage. Start with your Loom introduction; you only prepare an assessment after the team invites you.
- Your Loom introduction
Record a 90-second Loom explaining why you are the right fit for Zeal and this particular role. Share relevant experience and what you would bring to the team.
- An introduction with Zeal
If the hiring team moves you forward, we unlock a private booking link for a 30-minute introduction with a Zeal teammate. Get to know the role, share your experience and ask us questions.
- Your private assessment
After the introduction, the team decides whether to unlock your role-specific assessment. Your brief, materials and submission form appear only after approval. We email you when it is ready.
- Your assessment conversation
If your submitted assessment progresses, we email you a private link to book a 30-minute walkthrough. Talk us through your decisions, discuss trade-offs and explore your questions with the team.
- Your decision
The Zeal team reviews the evidence and sends you an acceptance or rejection email. If there is a mutual fit, we share the next steps directly.
See yourself here?
Growth Marketing