Zeal Raises $4 Million to Expand Its Value-Added Service for Card Machines

Zeal is excited to announce a successful $4 million funding round led by RAED Ventures and Cur8 Capital, alongside strategic angel investors. This investment will support the expansion of Zeal’s innovative value-added solutions across the EMEA region, following the company’s recent entry into the UK market.

At the heart of Zeal’s offering is its proprietary technology, which transforms standard card machines into powerful customer engagement tools. The solution allows merchants to identify, segment, and retarget in-store customers using real-time insights, fundamentally changing how physical retailers understand and interact with shoppers.

Zeal has already built strong momentum by forming strategic partnerships with major industry players such as Ingenico and Network International. The company’s innovation has also been recognised by leading global organisations, including an award from the Visa Everywhere Initiative.

This new round of funding will allow Zeal to accelerate the development of advanced analytics capabilities tailored to sectors such as FMCG and telecommunications, as well as enhance its compatibility with card machines worldwide.

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Founder and CEO Omar Ebeid shared his vision:

“This investment will accelerate our journey towards utilizing AI to revolutionize retail customer engagement on a global scale. We are committed to broadening our impact, with a focus on connecting billions of customers with millions of retailers.”

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Wael Nafee, General Partner at RAED Ventures, added:

“We’re very excited to back Omar and the team at Zeal with an Egypt & MENA-based team building a global first product offering. The global payment acquiring space is hungering for value-added service disruptors that can propel the next phase of innovation. We believe that Zeal's holistic product is a key innovative solution to payment service providers and POS manufacturers globally.”

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With a strong foundation and a clear vision, Zeal is poised to lead the charge in becoming the leading Value Added Service solution for payment acquirers and merchants globally.

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