A merchant dashboard in your brand, on their phone
Zeal gives payment providers a white-label merchant dashboard app: live revenue, customers, loyalty and campaigns on the merchant's phone, themed in the provider's colours. Most acquirers still hand merchants little more than statements — while Square and SumUp set the expectation of running a business from a pocket. This closes that gap on the terminals you already supply.
Integrates with all card machines. Trusted by industry leaders.
The dashboard merchants will judge you by
A white-label merchant dashboard is a mobile app payment providers give their merchants under their own brand — name, colours and theme — showing live takings, customers, loyalty and campaigns from the terminals the provider supplies. Merchants get the run-it-from-your-pocket experience fintechs advertise; providers get a daily touchpoint and their brand on the merchant's home screen. Zeal builds and operates the app underneath; your merchants see you.
What does a merchant see when they open the app?
Their whole business, current as of the last card presented: takings against last week, customers split into new and returning, registered against unregistered, and the health of the loyalty programme — members, active, dormant. It is the difference between finding out on the fifth of the month and knowing on the walk home. Vodafone's research found 62% of small-business owners now do most of their work on a phone rather than a computer; the dashboard meets them where they already are — with your brand at the top of the screen.
How deep can a merchant go from their phone?
From headline revenue to a single branch, spender or transaction. Customer analytics split registered from unregistered and track average spend; top spenders are named and ranked; branch comparisons show where growth actually comes from; transaction views cover volumes, averages and success rates. This is the analytics stack that used to need a back office and a laptop, running on data the terminal already produces — and it doubles as the merchant's reason to open your app several times a week.
Why offer it before a fintech does?
Because your merchants are being shown this experience every day. Square ships sales analytics in its merchant app even on its free plan, and SumUp follows the same pattern: run the shop from the phone. Most traditional acquirers still answer with a monthly statement and a portal built for reconciliation — which is exactly the gap challengers sell into. A white-label dashboard closes it without a product team: Zeal builds, runs and updates the app, while the brand, the theme and the merchant relationship stay yours. Merchants can even rebrand their card machines and publish campaigns from the same app.
What is a white-label merchant dashboard?
A white-label merchant dashboard is business software a payment provider offers merchants under the provider's own brand — here, a mobile app showing live revenue, customer, loyalty and campaign data generated by the provider's terminals. White-label means Zeal supplies and operates the software while the provider chooses the name, colours and theme merchants see. Websites have cookies; card machines have Zeal — and the consent-first data the terminal gathers becomes a dashboard the merchant checks between customers.
Where a dashboard helps — and where it cannot
A dashboard is a window, not a workforce: it shows the merchant that Tuesday is quiet; the campaign tools beside it are what change Tuesday. Its pull depends on data density — a single-site merchant with light card volume will open it less often than a four-branch operator — and on being introduced properly at onboarding rather than left to be discovered. And white-labelling covers brand and theme; the product underneath is shared across providers, which is precisely what makes it affordable to offer at all.
Questions providers ask about the merchant dashboard
Why do merchants want a mobile dashboard rather than a web portal?
Because the owner is rarely at a desk. Vodafone's research found 62% of small-business owners do most of their work from a phone, and the moments that matter — checking the day's takings, spotting a quiet afternoon — happen on the move. A portal built for month-end reconciliation does not serve them.
Do most acquirers offer merchants an app like this?
Mostly not — traditional acquirer reporting means statements and web portals. Fintechs such as Square and SumUp made the mobile dashboard a standard expectation, which is one reason small merchants migrate to them. Offering the same experience under your brand removes that reason to leave.
How white-label is it?
The provider's name, logo, colours and theme, on the merchant's home screen. Zeal builds and operates the app underneath; merchants experience it as yours.
What can merchants actually do in the app?
See live revenue, transactions and average spend; track customers as new, returning, registered and unregistered; monitor loyalty membership and activity; run campaigns; and customise their card machine screens — including publishing branding changes — from the phone.
Where does the data come from?
From Zeal running on the provider's existing terminals, with customers identified consent-first at the point of payment. Payment processes exactly as it does today — no recertification, no second authorisation and no added scheme fees.
Put your brand on the merchant's home screen. Talking to Zeal takes two steps — tell us which kind of provider you are, then book straight into the right person's calendar.
Talk to sales
Activating Zeal on your card machines is a breeze
Choose your integration path
Connect host-to-host through our APIs or embed the on-terminal SDK. You get a sandbox, an integration guide and a reference implementation from day one.
Share your estate details
Send your merchant data file with TIDs, MIDs and terminal models. We prepare signed builds for each terminal type, with release notes and a rollback plan.
Pilot, then roll out
We prove the experience on a pilot cohort with hands-on support, then deploy remotely across your estate through your TMS. No hardware changes, no engineer visits.
Go live and activate
Your merchants get onboarding flows, training material and ready-made campaign templates for their first 90 days, and you track activation and usage by cohort.
This is how we’re revolutionising payments for our partners
See what Zeal delivers in the field. Our partners earn new revenue from their terminal estates, and their merchants get customer identification, loyalty and insight at the point of payment.
Merchants run Zeal on the card machines they already own.
More repeat visits for restaurants running loyalty on Zeal.
Customer profiles created for merchants using Zeal.
Don’t take our word for it
Manos Perdikaris
Business Unit Manager
Jean-Philippe Niedergang
CCO and CEO of EMEA Region
Boris Ferlet
SVP, Android & Partner Ecosystem
Ahmed Hanafi
Founder & CEO
Mostafa Al Sagheer
CEO
Zeal has flexible pricing to fit your business needs
Talk to sales to learn more about ongoing deals or partnership opportunities.
Custom Pricing
Differentiate your card machines and empower your merchants to grow their business.
Enable your card machines to:
Identify customers and offer exclusive rewards
Offer zero-friction card-linked loyalty
Showcase merchant branding and collect feedback
Provide merchants with powerful analytics
Provide you with powerful customer behaviour insights
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Frequently asked questions
Zeal transforms your card machines into intelligent customer engagement tools, enabling real-time customer insights, visibility over in-store customers, and frictionless loyalty programmes for your merchants.
By integrating Zeal, you unlock new revenue streams through value-added services, differentiate your offering in a competitive market, and significantly boost merchant retention.
Zeal enables your card machines to identify customers through their payment cards — recognising employees, airline passengers, or telecom customers at the point of sale. This allows you to offer tailored rewards linked to existing corporate benefits or loyalty programmes. With Zeal, you can strengthen strategic partnerships and drive higher transaction volumes for your merchants.
Yes. Zeal is fully compliant with PCI DSS, GDPR, and follows industry best practices for data protection and security. Our technology is designed with privacy and compliance at its core.
Zeal is also recognised by industry leaders such as Visa and Ingenico, and has trusted partners worldwide — reinforcing our commitment to innovation, reliability, and global scalability.
Choose your integration path (host-to-host API or on-terminal SDK), share your merchant data file with TIDs, MIDs and terminal models, and we handle the rest: signed builds, a supported pilot, then remote deployment across your estate through your TMS.
Zeal is card machine-agnostic and works seamlessly with all devices, both Android models and older Linux-based ones. We support all manufacturers including Ingenico, PAX, Castles, Verifone, Aisino and others, allowing you to activate Zeal across all your existing hardware with ease.
Yes. Zeal is built for global scalability and there are active card machines with Zeal in multiple markets globally. With multilingual support, regional compliance, and flexible integration options, Zeal can be activated anywhere — enabling consistent value-added services for your merchants worldwide.