Zeal vs Loyalzoo: two ways to run loyalty at the till
Loyalzoo is loyalty and marketing software for independent businesses: staff register customers by phone number or email, customers can sign themselves up on a check-in screen, and on Clover, PAX and Sunmi devices Loyalzoo says a payment card can act as the loyalty card. Zeal is sold through payment providers and runs on their supported card machines, recognising customers from the card they pay with and rewarding them during the payment.

Award-winning value-added services for payment terminals
























How customers are recognised: Loyalzoo vs Zeal
Loyalzoo identifies customers mainly by phone number or email, with payment-card recognition on its Clover, PAX and Sunmi integrations. Zeal recognises customers from their payment card on every supported card machine it runs on, enrols new customers on the card machine screen, and shows merchants who is new, who is returning and who has stopped visiting.

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Recognise your regulars, then reward them
Zeal identifies the customer from the card, enrols new ones in a couple of taps on the terminal screen, and awards points, stamps or vouchers during the payment. Your customer database grows with every card payment, with nothing for the customer or your staff to remember.
Choosing between Zeal and Loyalzoo
Loyalzoo may suit you if you are a small business that wants simple loyalty plus SMS and email marketing and paid memberships across a mix of tills and tablets. Zeal suits you if your payment provider offers Zeal and you want loyalty and customer insight built into the card machine you already use.
A globally-recognised award-winning solution
Zeal has been recognised by Visa, Ingenico and other global industry leaders, has been nominated for London Fintech Week and has won multiple international awards.


















Zeal is revolutionising payments & loyalty for merchants. Merchants using Zeal have witnessed massive boosts in customer retention, loyalty programme participation and overall sales.
boost in retention rate for a leading burger chain in Cairo, Egypt

of customers engaging with loyalty on Zeal for its convenience and ease of use

increase in sales attributed to retention and CLV boost using Zeal

Don’t take our word for it
Zeal has flexible pricing to fit your business needs
Talk to sales to learn more about ongoing deals or partnership opportunities.
Free
Enable your card machines to recognise your customers and collect feedback after every transaction.
A Basic plan enables you to:
Brand your card machine screens
Collect customer feedback for every transaction
Access basic reports
Custom
pricing
Provided through your payment provider, on revenue share or an annual licence across nominated terminals.
All features available in the Basic plan, plus:
Offer zero-friction loyalty on your card machines
View customer profiles and insights
Export powerful reports
View transactions history
Get priority support for your business
Zeal is a globally-recognised award-winning solution











UK Fintech Awards 2026: Winner, Team of the Year and Winner, Innovator of the Year (Belal Mohamed, CTO) · Juniper Research Future Digital Awards 2023: Platinum, Payment Terminal Innovation · The Card & Payments Awards: 4x Finalist 2024 · UK Chartered Institute of Export: Innovation in Trade 2024 · Ingenico Making Data Pay Awards 2023: 1st Place
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